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DeFi through the lens of traditional marketplace metrics

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Below is a comparison of all Dapps (L2) listed on Token Terminal based on:

  1. Gross merchandise volume (GMV)
  2. Take rate
  3. Revenue (total fees paid)
  4. Price to sales ratio (P/S)

Note: GMV and Revenue figures are both annualized (calculated based on a 30 day moving average).

1. Gross merchandise volume (GMV)

What is the total dollar value flowing through the protocol?

2. Take rate

What is the (fixed or weighted avg.) fee rate that the protocol charges on its GMV?

3. Revenue (total fees paid)

How much revenue is the protocol generating?

4. Price to sales ratio (P/S)

How is the protocol valued in relation to its revenues?

Here is a thread with more info on how we think about the metrics we use:

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The authors of this content, or members, affiliates, or stakeholders of Token Terminal may be participating or are invested in protocols or tokens mentioned herein. The foregoing statement acts as a disclosure of potential conflicts of interest and is not a recommendation to purchase or invest in any token or participate in any protocol. Token Terminal does not recommend any particular course of action in relation to any token or protocol. The content herein is meant purely for educational and informational purposes only, and should not be relied upon as financial, investment, legal, tax or any other professional or other advice. None of the content and information herein is presented to induce or to attempt to induce any reader or other person to buy, sell or hold any token or participate in any protocol or enter into, or offer to enter into, any agreement for or with a view to buying or selling any token or participating in any protocol. Statements made herein (including statements of opinion, if any) are wholly generic and not tailored to take into account the personal needs and unique circumstances of any reader or any other person. Readers are strongly urged to exercise caution and have regard to their own personal needs and circumstances before making any decision to buy or sell any token or participate in any protocol. Observations and views expressed herein may be changed by Token Terminal at any time without notice. Token Terminal accepts no liability whatsoever for any losses or liabilities arising from the use of or reliance on any of this content.

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